Carolyn Kim: What is Public Relations? (2013, Biola University)

# playlist of the 11 videos (click the upper-left corner of the video)

source: BiolaUniversity     2013年7月11日
[JOUR 11] Introduction to Public Relations

What is Public Relations? Part 1 48:17
What is Public Relations? Part 2 24:24
Ethics in Public Relations 51:27
Research and Programming 53:02
Implementation and Evaluation 46:03
The Life of Public Relations 47:57
Reaching Diverse Audiences and Press Release Tools 34:27
Public Opinion and Persuasion 42:07
Digital Communication and Press Release 1:02:00
Summary of the PR Process 31:04
Overview of the Planning of Events - Carolyn Kim 30:12